The
Impact of the CAN SPAM Act, Pew Internet,
March 2004
Internet Direct Mail, Roberts, Felt and Bly 2001
Permission
e-Mail Marketing: Insights from Industry Leaders,
AIM
e-Mail
Marketing, WIT SoundView, 11/13/00
"Unleashing
the IdeaVirus", Seth Godin, (free to
download)
"Marketing With E-Mail", Sharon Kinnard,
Maximum, 2000
"E-Mail
Marketing", Jim Sterne and Anthony Priore,
Wiley, 2000
"Permission Marketing: turning strangers into
friends and friends into customers", Seth
Godin, Simon & Schuster, 1999
Secrets
of e-Mail Marketing,
FloNetwork
The
ClickZGuide to e-Mail Marketing,
5/2/00
E-Mail/Permission
Marketing Resources
Presentations
Contact the
Web Chef
E-Mail
Permission Marketing Presentation
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