ConnectingDots higher resolution marketing
e-Marketing Strategy
Services
Clients & Projects
Strategic Partners
Knowledge & Experience
Resources
Articles
Press
Contact Information
 
 
Marketing Consutling e-Business Strategy
e-Marketing Strategy Marketing Communications
Employee Communications Education & Training
 
We can help you build the effectiveness of your website by conducting a site audit.  Among the factors evaluated are the following:

Content
Are there opportunities to add syndicated content?
Is your content being updated frequently?
What processes are used to update content?
Are your products and services being displayed and describe effectively?

Customer Service
Are you fully utilizing all of the available techniques to support your customers online? (FAQ's, Glossaries, Contact Information, Online Chat, etc.)

Creativity
Does your site effectively utilize design to tell your story?
Does your site design support your brand promise?

Findability
Is your site designed to optimize your presence on search engines?

Usability
Is your site organized in the most usable fashion? 

Navigation
Is it easy for your visitors to get to the information they are looking for?
Are you maximizing the cross links on your site?


This is just a sample of some of the questions we ask as we conduct a thorough audit of your site. 

Article
Where to begin Fixing your Site, E-Commerce Guide, 11/01/01


See Resources


For more information, please contact us at: info@connectingdots.com or 608 255 4092 or fill out our convenient information request form.

07/18/06 pjg

Send Page To a Friend

© CONNECTINGDOTS 2006